Social Media as Ministry, Not Marketing

Do you feel like you’re spinning your wheels when it comes to social media? Are you questioning its place as part of your communications efforts? In this workshop, learn what to do if your church decides to opt out of social media and how to use social media as ministry (not marketing) if you opt in. You will discover how to be strategy-driven instead of content-driven in the social media space so you remain focused on the needs of those meeting you there instead of merely promoting the perceived needs of the church. This new-to-you approach will result in increased engagement, greater reach, and more effective ministry! Led by Christen Kinard | Founder of Digital Congregations Session #1: In Person (9:00 a.m.)
Session #2: Online (10:30 a.m.)